Call Us Now

0800 313 4972


Initial Hygiene brings premium style to washrooms


Initial Hygiene today announced the launch of its new premium washroom product range.

The Reflection range has been expertly designed in stainless steel for companies who pride themselves on image, quality and style.

Reflection products complement the premium washroom environment and enhance brand perception to visitors, clients and staff.

Reflection Stainless Steel Range

With a high-quality, brushed stainless steel finish, the products have a sleek, modern look and are coated with a special clear lacquer to ensure units remain free of fingerprints and marks.

Initial’s new-look washroom products cater in particular for the needs of high-end hotels and restaurants, corporate head offices, exclusive leisure centres and spas and premium retail stores.

And, of course, the full range comes with the Initial service promise, giving companies peace of mind that they adhere to the highest hygiene standards at all times.

“Brand reputation, image and hygiene are extremely important for all companies today,” said Peter Barratt, technical manager at Rentokil Initial.

“From the moment a customer walks through your door, they expect a certain style and quality and this needs to be reflected in all aspects of the company – not least in the washroom.

“Our premium Reflection range is tailored to the needs of businesses, so it delivers on style without compromising on quality or hygiene standards.

“Our customers want products that can enhance their existing washroom environment and improve their customer experience.”

The Reflection range includes an air freshener, a toilet roll dispenser, soap and hand moisturiser dispensers, a paper hand towel dispenser, a toilet seat sanitiser and a urinal and WC sanitiser.

For further information, visit or contact 0800 313 4985.