New study from Initial Washroom Hygiene shows hygiene habits in the home may be slipping
As the world marks the 11th annual Global Handwashing Day (GHD), a new study from Initial Washroom Hygiene has shown that British families’ handwashing habits leave a lot to be desired.
Initial’s survey of 2,000 families has found that almost three quarters (73%) of British families fail to wash their hands before every meal. Additionally, just 68% of Britons said they ensure their children always wash their hands before eating. This is despite strong evidence that shows the hygiene benefits of a strict handwashing regime.
Initial’s research into handwashing in the lead up to GHD also included a swabbing experiment, with a group of British families measuring the level of bacteria present on each family members’ hands before breakfast and dinner. It found that the level of bacteria present decreased by 83% after participants were encouraged to wash their hands prior to meals. It also found higher levels of microbial activity present on participants at breakfast, as opposed to dinner.
The experiment also showed that the average child’s hands are host to high levels of bacteria prior to washing before breakfast. During the experiment, the average reading for children before breakfast was 2,046 and for adults it was 1,683. For hands a swab count below 500 is considered low, a reading between 500-2,000 normal and reading of more than 2,000 is considered high.
Overall, the children’s hands were found to be home to 46% more bacteria than the adults, further accentuating the need to instil good hygiene practices, such as washing hands before every meal, from a young age.
Dr Colm Moore, Area Technical Manager for Initial Washroom Hygiene, said: “With winter and flu season around the corner it is absolutely vital that we all remain vigilant with regard to our hand hygiene. Approximately 80% of all infections are transmitted by hand. As our experiment shows, the simple act of washing your hands can significantly reduce the level of bacteria present, and therefore reduce the risk of cross contamination. It becomes even more important at mealtime, when what we touch goes into our mouths.
“Education is a particularly important element, especially amongst children. In our experiment, the average reading amongst children was 46% higher than adults, so clearly more needs to be done to encourage our kids to wash and dry their hands properly before meals.”
For more information about the services and solutions we offered to improve hand hygiene practices, please feel free to contact us or call us on 0800 313 4972, and we will be more than happy to help.
About the swabbing study
The swabbing experiment was conducted using an ATP bioluminescence reader in May – June 2018. Swabs to measure hand hygiene levels were taken on Day 1 and Day 2 on the family members’ hands before breakfast and dinner. On Day 3 and Day 4, participants were encouraged to undertake a robust handwashing routine, provided by Initial, swabs were taken again, and results compared.
A swab count below 500 is low, whereas 500-2,000 is considered normal. A high swab count is anything over 2,000.
About the research
The consumer research was conducted by Opinium Research LLC, 2,000 UK consumers were polled between 5-9 October 2018.